Indian actress Mallika Sherawat poses with a snake at the 63rd Annual Cannes Film Festival on May 16, 2010.
We saw this Bollywood: cat fights meet social networking
BANGALORE, India — Bollywood sex symbol Mallika Sherawat recently posted a topless picture of herself on Twitter, with tresses of her long hair covering her chest. “Is it too much?” she wrote in a message to accompany the image.
Moderation has never been the hallmark of Bollywood. And, true to form, celebs from India's glitzy movie industry have taken to Twitter in the past few months with reckless abandon.
From top movie icons Amitabh Bachchan and Shahrukh Khan to leading directors Karan Johar and Ram Gopal Varma to newbie stars like Sonam Kapoor, Twitter is becoming the coolest Bollywood celeb accessory. Even the reticent Aamir Khan amassed nearly 50,000 fans within two hours of his first tweet last month.
“Stars are reaching out directly to their fans and holding sway, it is giving them an ego boost,” said Manish Agarwal, CEO of UTV Digital Media, the digital unit of top filmmaker UTV.
Coppied by http://www.globalpost.com/dispatch/india/100810/bollywood-stars-twitter-culture
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